What is the sharing economy and what is urban mobility? These fancy jargons may be something you’ve never heard of but it’s something modern society can’t live without. If you’ve read our previous entry Dear GoCar, What Are You Exactly?, the sharing economy gives a person, access to a particular service or item via subscription without having legal ownership. Think of it as renting, except minus the troublesome procedures of paperwork and hidden charges. And as for urban mobility, the term itself suggests the movement of urbanites and cargos too.
The whole concept of sharing economy is aimed to address many underlying issues that modern societies face, such as traffic congestion, inefficient fuel usage and even expensive car ownership. Public transport may seem to be the easiest way to solve public congestion but looking at the bigger picture, the need for on-demand urban mobility has soared higher to keep up with a thriving and developing city such as Kuala Lumpur.
The names such as Grab, Obike, GoGet and your favourite, GoCar plays a role in keeping people and cargo mobile on the road on-demand. Which means you get it whenever you want it, even if it’s the next minute. In today’s fast-paced society, on-demand urban mobility advocates for business efficacy. It saves time, and more often, costs as well. For example, at times when you are unable to travel to work with your car, ride sharing services keep you moving. And on the other hand, it wouldn’t make business sense for SMEs to hire a handful of dispatchers hence, the concept of GoGet came to materialisation where you can hire GoGetters to run errands for you on-demand!
With the extension of the LRT and MRT lines, the public transport scene in Malaysia has gotten even more comprehensive but it still somewhat lacked connectivity between residential areas to metro stations. But with the sprouting of ride-sharing and car sharing services such as GoCar, areas that are less connected can now be reached.
The concept of GoCar is beyond renting a car because car sharing is community driven and it’s a joint effort to make car sharing a pleasant experience. When a car sharing service is enabled in a community, it reduces the need for certain types of individuals, such as homemakers and students, to jump onto the bandwagon of owning a car. Hence, significantly reducing the numbers of cars on the road and occupying space as well! Ride sharing services are great for making point A to point B trips and in contrast, it would be economically feasible to use a car sharing service if you are planning to make multiple stops in the day as fees are calculated by the hour or day.
With almost 80 GoCars deployed in different neighborhoods and urban areas, car sharing has never been more and more convenient. Whether you are making a short trip to the shops or going on a road trip, renting a GoCar is probably as good as owning a car yourself, minus the hefty maintenance fees and the pain of paying for car insurance.
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*Effective 1 May 2017 onwards, our rates are subject to 6% GST. T&Cs apply.
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